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Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201)

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Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) Questions and Answers

Questions 1

LenoxSoft has a "Demo Request" landing page that is getting a lot of views, but not very many submissions. The marketing manager has the following requirements:

• Receive a notification when prospects view the page, but do not submit to see if they can retarget.

• Receive one notification per prospect.

How should a consultant accomplish this in Marketing Cloud Account Engagement?

Options:

A.  

Dynamic list of all prospects who have viewed the landing page > Completion action on the form to

remove prospects from the list upon form submission > User monitors list.

B.  

Page action on the landing page to notify user upon view and add to list > Automation rule to remove from same list when form is submitted and notify user again.

C.  

Dynamic list of all prospects who have submitted the form > Dynamic list of all prospects who have

viewed landing page > User exports both lists and compares.

D.  

Completion action on the form to tag "Submitted" > Automation rule to notify user with criteria of "Demo Request" landing page was viewed and tag isn't "Submitted".

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