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Salesforce Updated Marketing-Cloud-Account-Engagement-Consultant Exam Questions and Answers by osian

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Salesforce Marketing-Cloud-Account-Engagement-Consultant Exam Overview :

Exam Name: Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201)
Exam Code: Marketing-Cloud-Account-Engagement-Consultant Dumps
Vendor: Salesforce Certification: Salesforce Consultant
Questions: 245 Q&A's Shared By: osian
Question 68

LenoxSoft uses a Salesforce web-to-lead form on their website for their Contact Us form. They want to integrate this form with Marketing Cloud Account Engagement and the following requirements:

• Avoid duplicates in both Marketing Cloud Account Engagement and Salesforce.

• Segment prospects based on form views and submissions.

Which lead generation strategy would answer both pre-requisites?

Options:

A.

Maintain the current form

B.

Use another third-party form

C.

Set up a form handler

D.

Replace with a Marketing Cloud Account Engagement form

Discussion
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Question 69

Select available Webinar Scoring Rules

Options:

A.

Webinar Attended

B.

Webinar Invited

C.

Webinar Refusal

D.

Webinar Registered

Discussion
Question 70

LenoxSoft wants to create a re-engagement program that will nurture prospects if they're last activity is greater than 90 days. Once they begin the re-engagement program, if they become active, the prospects need to remain in the program. Which solution would you recommend ?

Options:

A.

Dynamic List

B.

Test List

C.

Static or Dynamic list

D.

Static List

Discussion
Question 71

LenoxSoft utilizes Marketing Cloud Account Engagement Business Units. A marketing associate is no longer able to find a set of leads in their business unit (BU) and noticed they now appear in another BU.

Which two reasons could explain why this happened?

Choose 2 answers

Options:

A.

The leads have been reassigned to a user who does not exist in that BU.

B.

The field value the Marketing Data Sharing rule criteria is defined by has been updated on the lead records.

C.

The Marketing Data Sharing rule has changed and the leads no longer match the criteria.

D.

The prospects submitted a form that updated the field controlling the Marketing Data Sharing rule for leads.

Discussion
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