Salesforce how2pass marketing-cloud-email-specialist Exam Lab Questions by Ela q61 vce pdf

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Exam Name:	Salesforce Certified Marketing Cloud Email Specialist (MC-202)
Exam Code:	Marketing-Cloud-Email-Specialist Dumps
Vendor:	Salesforce	Certification:	Marketers
Questions:	159 Q&A's	Shared By:	ela

Question 16

A marketing manager wants to see how the cross-channel customer population has changed over the last 6 months.

Which report should be run to provide this Information?

Options:

Contacts Count

Contacts Analytics

Audience Engagement Over Time

Discussion

Question 17

When building anemail audience, a marketer first runs a query to update a data extension referenced in the audience query.

Which configuration should be used to ensure the exclusion is updated before the audience query runs?

Options:

In the step with the two SQL activities, place a wait step between them.

Place the audience SQL Query Activity in a step after the exclusion SQL Query Activity.

Place the audience SQL Query Activity below the exclusion SQL Query Activity.

Discussion

Question 18

Northern trail Outfitters (NTO) is designing a journey for its platinum loyalty members. There are more than 2 million NTO loyalty but 100,000 of them qualify as Platinum. NTO stores all loyalty memberinformation in a single data extension.

What is the optimal segmentation process that NTO should use to ensure only Platinum members receive the journey emails?

Options:

Use Filter Contacts criteria in the journey entry source.

Use a Decision Split activityon the journey canvas.

Use Automation Studio to query a population into a data extension.

Discussion

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Question 19

Northern Trail Outfitter’s customer base has high engagement on mobile devices, and a marketing intern is creating an email campaign tomorrow.