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Salesforce Marketing-Cloud-Email-Specialist Exam Topics, Blueprint and Syllabus

Salesforce Certified Marketing Cloud Email Specialist (SP23)

Last Update May 9, 2024
Total Questions : 163

Our Marketers Marketing-Cloud-Email-Specialist exam questions and answers cover all the topics of the latest Salesforce Certified Marketing Cloud Email Specialist (SP23) exam, See the topics listed below. We also provide Salesforce Marketing-Cloud-Email-Specialist exam dumps with accurate exam content to help you prepare for the exam quickly and easily. Additionally, we offer a range of Salesforce Marketing-Cloud-Email-Specialist resources to help you understand the topics covered in the exam, such as Marketers video tutorials, Marketing-Cloud-Email-Specialist study guides, and Marketing-Cloud-Email-Specialist practice exams. With these resources, you can develop a better understanding of the topics covered in the exam and be better prepared for success.

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Salesforce Marketing-Cloud-Email-Specialist Exam Overview :

Exam Name Salesforce Certified Marketing Cloud Email Specialist (SP23)
Exam Code Marketing-Cloud-Email-Specialist
Actual Exam Duration The duration of the Salesforce Marketing-Cloud-Email-Specialist exam is 90 minutes.
Expected no. of Questions in Actual Exam 60
What exam is all about Salesforce Marketing-Cloud-Email-Specialist exam is a certification exam that tests the knowledge and skills of individuals in using Salesforce Marketing Cloud for email marketing. The exam covers topics such as email marketing best practices, email design and development, subscriber data management, email automation, and analytics and reporting. Passing this exam demonstrates that an individual has the expertise to effectively use Salesforce Marketing Cloud for email marketing campaigns.
Passing Score required The passing score required in the Salesforce Marketing-Cloud-Email-Specialist exam is 65%. This means that you need to answer at least 39 out of 60 questions correctly to pass the exam. It is recommended that you aim for a higher score to demonstrate your proficiency in the subject matter.
Competency Level required I don't have personal experience or knowledge about the competency level required for Salesforce Marketing-Cloud-Email-Specialist Exam. However, based on the information available on the Salesforce website, the Marketing-Cloud-Email-Specialist Exam is designed for individuals who have experience with email marketing best practices, email message design, subscriber and data management, inbox delivery, and external integrations. The exam also tests the candidate's knowledge of the Salesforce Marketing Cloud platform and its features. Therefore, the competency level required for this exam is intermediate to advanced, and candidates should have practical experience in email marketing and the Salesforce Marketing Cloud platform.
Questions Format The Salesforce Marketing-Cloud-Email-Specialist exam consists of multiple-choice questions. The exam contains 60 questions, and the candidate has 90 minutes to complete it. The questions are designed to test the candidate's knowledge of email marketing best practices, email design, email deliverability, and email automation. The exam also covers topics such as data management, segmentation, and personalization. The questions are designed to be challenging, and candidates are expected to have a thorough understanding of email marketing concepts and practices to pass the exam.
Delivery of Exam The Salesforce Marketing-Cloud-Email-Specialist exam is a computer-based exam that is delivered online through the Salesforce certification portal. It consists of 60 multiple-choice questions and has a time limit of 90 minutes. The exam is designed to test the candidate's knowledge and skills in email marketing, including email design, email delivery, email automation, and email analytics. The exam is available in English and costs $200 USD per attempt.
Language offered The Salesforce Marketing-Cloud-Email-Specialist exam is offered in English language only.
Cost of exam I do not have access to the current pricing information for Salesforce Marketing-Cloud-Email-Specialist exam. However, you can visit the official Salesforce website or contact their customer support for the latest pricing information.
Target Audience The target audience for Salesforce Marketing-Cloud-Email-Specialist certification includes professionals who are responsible for creating and executing email marketing campaigns using Salesforce Marketing Cloud. This may include email marketers, digital marketing specialists, marketing managers, and other professionals who work in the field of marketing automation. The certification is also suitable for individuals who are looking to enhance their skills and knowledge in email marketing and Salesforce Marketing Cloud.
Average Salary in Market I don't have access to the current market data. However, according to Payscale, the average salary for a Salesforce Marketing Cloud Email Specialist in the United States is around $72,000 per year. However, the salary may vary depending on factors such as location, experience, and company size.
Testing Provider I do not have the ability to provide the Salesforce Marketing-Cloud-Email-Specialist exam for testing. However, you can visit the official Salesforce website to register for the exam and access study materials. Additionally, there are various online platforms that offer practice tests and study materials for the Salesforce Marketing-Cloud-Email-Specialist exam.
Recommended Experience I do not have personal experience, but based on the information available, the recommended experience for Salesforce Marketing-Cloud-Email-Specialist exam is: 1. At least six months of experience working with Salesforce Marketing Cloud. 2. Knowledge of email marketing best practices, including email design, segmentation, and automation. 3. Familiarity with HTML and CSS coding for email templates. 4. Understanding of data management and data segmentation. 5. Knowledge of email deliverability and email compliance regulations. 6. Experience with Salesforce Marketing Cloud's Email Studio, Journey Builder, and Automation Studio. 7. Familiarity with Salesforce CRM and its integration with Marketing Cloud. 8. Understanding of analytics and reporting for email campaigns. 9. Knowledge of A/B testing and optimization techniques for email campaigns. 10. Familiarity with mobile optimization and responsive design for email templates.
Prerequisite The prerequisites for the Salesforce Marketing-Cloud-Email-Specialist exam are as follows: 1. Basic knowledge of email marketing concepts and best practices. 2. Familiarity with Salesforce Marketing Cloud and its features. 3. Understanding of email deliverability and compliance regulations. 4. Experience in creating and managing email campaigns. 5. Knowledge of HTML and CSS for email design and coding. 6. Understanding of data segmentation and targeting for email campaigns. 7. Familiarity with email analytics and reporting. 8. Experience in integrating Marketing Cloud with other Salesforce products. 9. Knowledge of automation and personalization techniques for email marketing. 10. Understanding of customer journey mapping and email automation workflows.
Retirement (If Applicable) you can check the Salesforce website or contact their support team for more information on this matter.
Certification Track (RoadMap): The certification track or roadmap for the Salesforce Marketing-Cloud-Email-Specialist exam includes the following steps: 1. Understand the exam objectives and requirements: Before starting the preparation for the exam, it is important to understand the exam objectives and requirements. This will help you to focus on the relevant topics and prepare accordingly. 2. Study the official study materials: Salesforce provides official study materials for the Marketing-Cloud-Email-Specialist exam, including a study guide, trailhead modules, and online training courses. These materials cover all the topics that are included in the exam. 3. Practice with sample questions: Salesforce provides sample questions that can help you to understand the exam format and types of questions that may be asked. You can also find sample questions from other sources to practice and test your knowledge. 4. Take the exam: Once you feel confident in your knowledge and skills, you can schedule the Marketing-Cloud-Email-Specialist exam. The exam consists of 60 multiple-choice questions and you have 90 minutes to complete it. 5. Maintain your certification: To maintain your certification, you need to complete the maintenance requirements, which include completing Trailhead modules and passing a maintenance exam every year. Overall, the certification track for the Salesforce Marketing-Cloud-Email-Specialist exam involves studying the official materials, practicing with sample questions, and passing the exam. Once you have obtained the certification, you need to maintain it by completing the maintenance requirements.
Official Information https://trailhead.salesforce.com/credentials/marketingcloudemailspecialist
See Expected Questions Salesforce Marketing-Cloud-Email-Specialist Expected Questions in Actual Exam
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Salesforce Marketing-Cloud-Email-Specialist Exam Topics :

Section Weight Objectives
Email Marketing Best Practices 15%
Email Message Design 13%
Content Creation and Delivery 18%
Marketing Automation 19%
Subscriber and Data Management 28%
Tracking and Reporting 7%