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Salesforce Updated Marketing-Cloud-Administrator Exam Questions and Answers by sabrina

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Salesforce Marketing-Cloud-Administrator Exam Overview :

Exam Name: Salesforce Certified Marketing Cloud Administrator (SP23)
Exam Code: Marketing-Cloud-Administrator Dumps
Vendor: Salesforce Certification: Marketers
Questions: 164 Q&A's Shared By: sabrina
Question 40

A publishing company has presented the following:

• A need to send renewal reminders to customers whose subscriptions expire in 15 days and 7 days.

• A campaign needs to be created and managed by a general marketing user who will not have administrative rights and who is not technical.

• The customer's expiration date is included in the data file.

What component should the customer's solution include?

Choose 3 answers

Options:

A.

Suppression list

B.

Data Filter

C.

Triggered Send

D.

Template-based emails

E.

Automation StudioTerm

Discussion
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Question 41

A Marketing Cloud admin is tasked with requesting Marketing Cloud Connect Multi-Org enablement.

What consideration should be given to the preference profile centers for this integration?

Options:

A.

Branding for each business units' profile centers will be inherited from the default business unit setup.

B.

Profile/Preference centers are automatically created for each business unit connected through Multi-org

C.

Multi org does not support the standard profile preference center for the business units.

D.

Profile/Preference centers for Multi-Org accounts are configured in the Salesforce CRM settings.

Discussion
Question 42

A customer wants Sales Cloud users to create and send Marketing Cloud emails. Which two recommendations should the consultant make?

Choose 2 answers

Options:

A.

Each user should have a one-to-one relationship between the Marketing Cloud user and the Sales Cloud user.

B.

The consultant should enable deep linking in Marketing Cloud Connect configuration.

C.

The consultant should enable the Create Email feature on the user Profile in the Sales Cloud.

D.

Each Sales Cloud user should have a System Administrator Profile and a Role at the top of the Role Hierarchy.

Discussion
Question 43

Northern Trail Outfitters (NTO) rolled out a global SMS initiative three months ago,

as their customers have shown great interest in receiving promotions via text. However,

NTO was notified they are already at 75% utilization for their annual Super Messages.

Why could this be the case?

Options:

A.

Mobile Push was enabled by mistake, which consumes Super Messages when not in use.

B.

Each email consumes five super messages when sending below a certain threshold.

C.

The majority of NTO’s subscriber base is in the United States.

D.

A multiplier is applied to each SMS message based on the destination country

Discussion
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