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Salesforce Updated Marketing-Cloud-Consultant Exam Questions and Answers by alexandros

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Salesforce Marketing-Cloud-Consultant Exam Overview :

Exam Name: Salesforce Certified Marketing Cloud Consultant Exam (SP23)
Exam Code: Marketing-Cloud-Consultant Dumps
Vendor: Salesforce Certification: Marketing Cloud Consultant
Questions: 156 Q&A's Shared By: alexandros
Question 24

A B2B customer notices they have a large number of subscribers marked as 'Held'. During troubleshooting, they realize these were soft bounces from overwhelming the email servers of many of the small companies with which they do business.

What step(s) should the customer take to move those subscribers back to 'Active'?

Options:

A.

Extract subscribers who have a status of 'Held', then import subscribers as 'Active'.

B.

Use Contact Builder to mass update all 'Held' subscribers to 'Active' status.

C.

Subscribers with a status of 'Held' should be re-enabled by contacting support.

D.

Use a SQL query to change all subscribers with a status of 'Held' to 'Active' in All Subscribers.

Discussion
Question 25

A financial services customer wants to send email to customers who log in for the first on a new IP. This message should be deployed as fast as possible due to its sensitive content. The message contain information related to the login IP.

What should a consultant recommend to deploy the email?

Options:

A.

Inject the subscriber into a Journey.

B.

Use the Transactional Messaging API.

C.

Execute a Triggered Emails Interaction.

D.

Use a User-Initiated Emails Interaction.

Discussion
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Question 26

Northern Trail Outfitters has several business units (BU) and each BU uses specific data extensions, like Product Information.

How Should they configure these data sources?

Options:

A.

Share data extensions from the top-level BU.

B.

Create a local copy of the product data in each BU.

C.

Use the File Transfer Activity to import data into each BU.

D.

Give users the Administrator Role so they can see all of the data.

Discussion
Question 27

Northern Trail Outfitters' marketing team is new to Marketing Cloud and has very little coding experience. They have employed a consultant to help them design an automated solution for maintaining an auto-suppression list.

Which solution should the consultant recommend?

Options:

A.

Use Einstein Segment Recommendations

B.

Use an import activity to import a file from the SFTP

C.

Use a query activity to populate the auto-suppression

D.

Use the Import Wizard in Automation Studio

Discussion
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