SAP Updated C_C4H22_2411 Exam Questions and Answers by dean

Smart Insight in SAP Emarsys relies on sales data for analytics like Customer Lifecycle:

Option B:Correct. Daily imports are recommended because the Smart Insight dashboard updates daily, ensuring analytics reflect the latest sales data for accurate insights.

Option A:Incorrect. File size limits (e.g., 10 GB) are not the primary reason; Emarsys supports larger files via chunking if needed.

Option C:Incorrect. Product data frequency (often less frequent) is distinct from sales data needs.

Option D:Incorrect. File maintenance policies exist but don’t dictate daily imports as a compliance rule.The SAP Emarsys Help Portal under "Smart Insight" recommends daily sales data imports for dashboard alignment.References:SAP Emarsys Help Portal - "Smart Insight" (https://help.emarsys.com/ ).

To segment by registration source and date:

Option A (Date-entry):Correct. A date field is needed to store and filter by registration date.

Option C (Single choice):Correct. A single-choice field (e.g., dropdown) can store the registration source (e.g., "In-Store Event").

Option B:Incorrect. Multiple choice is unnecessary since each contact has one source.

Option D:Incorrect. URL field is irrelevant for this data.The SAP Emarsys Help Portal under "Field Editor" confirms these field types for segmentation.References:SAP Emarsys Help Portal - "Field Editor" (https://help.emarsys.com/ ).

SAP Emarsys Web Channel offers specific campaign types:

Option A (Embed):Correct. Replaces an element on the site with campaign content.

Option B (Ribbon):Correct. Displays a banner at the top or bottom of the page.

Option E (Overlay):Correct. Shows content (e.g., pop-ups) above the website.

Option C:Incorrect. "Space" is not a Web Channel campaign type; it’s a misnomer.

Option D:Incorrect. "Category" relates to recommendations, not a distinct campaign type.The SAP Emarsys Help Portal under "Web Channel" lists Embed, Ribbon, and Overlay as types.References:SAP Emarsys Help Portal - "Web Channel" (https://help.emarsys.com/ ).

Web Push campaigns in SAP Emarsys have specific rules:

Option C:Correct. TTL can be set up to 7 days, defining how long a notification remains valid if the browser is offline.

Option D:Correct. Recipient sources for Web Push are Automation, segments, or contact lists, aligning with campaign setup options.

Option A:Incorrect. Banner images depend on browser support (e.g., Chrome supports them, but not all browsers do universally).

Option B:Incorrect. Language support varies by browser implementation, not guaranteed across all systems.The SAP Emarsys Help Portal under "Web Push" confirms TTL and recipient options.References:SAP Emarsys Help Portal - "Web Push" (https://help.emarsys.com/ ).