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Google Updated Google-Ads-Video Exam Questions and Answers by aryan

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Google Google-Ads-Video Exam Overview :

Exam Name: Google Ads Video Professional Assessment Exam
Exam Code: Google-Ads-Video Dumps
Vendor: Google Certification: Google Ads
Questions: 50 Q&A's Shared By: aryan
Question 12

Your Google Video campaign is driving awareness of a new service your company will soon release, and you're considering inflating your target cost-per-thousand impressions (tCPM) bid to achieve that goal. Why should you avoid inflating the tCPM bid for your new campaign? 1

Options:

A.

Because inflation might cause too many impressions of the same ads to serve to the same users.

B.

Because inflation could result in the budget depleting faster without increasing unique reach.

C.

Because inflation may prevent other campaigns in the account from running for the entirety of their ad schedules.

D.

Because inflation will likely result in the targeting of irrelevant demographics and placements.  

Discussion
Question 13

If your company used Reach Planner to forecast an awareness Video campaign, how should you set up the Video campaign to achieve similar reach to your media plan?

Options:

A.

By using Reach Planner after the campaign's been active for a week so it has relevant data to create more accurate planning.

B.

By including keywords related to the company's products so Reach Planner can narrow down the campaign's settings.

C.

By using Reach Planner from within your company's Google Analytics account so there are more insights to use in the plan.

D.

By making sure the frequency cap added to the Video campaign matches the frequency cap set in Reach Planner.

Discussion
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Question 14

You want to track conversions for your Video action campaign, but you're worried that your campaign won't track some conversions because many customers take extra time to make a final decision on their purchases. What conversion tracking best practice should you follow to make sure you accurately measure conversions?

Options:

A.

You should send a survey to existing customers asking about their checkout experience.

B.

You should extend the conversion window to be longer.

C.

You should ask store visitors where they heard about your company.

D.

You should compare video ad interactions against the timing of completed sales.

Discussion
Question 15

If you want to generate leads for your business and it's your first time creating a Video action campaign, what ad formats should you expect to be used?

Options:

A.

Skippable in-stream ads and bumper ads

B.

Skippable in-stream ads and in-feed video ads

C.

Non-skippable in-stream ads and bumper ads

D.

Non-skippable in-stream ads and in-feed video ads

Discussion
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