Salesforce Certified Marketing Cloud Developer (SP23)
Last Update May 10, 2024
Total Questions : 195
Our Developers Marketing-Cloud-Developer exam questions and answers cover all the topics of the latest Salesforce Certified Marketing Cloud Developer (SP23) exam, See the topics listed below. We also provide Salesforce Marketing-Cloud-Developer exam dumps with accurate exam content to help you prepare for the exam quickly and easily. Additionally, we offer a range of Salesforce Marketing-Cloud-Developer resources to help you understand the topics covered in the exam, such as Developers video tutorials, Marketing-Cloud-Developer study guides, and Marketing-Cloud-Developer practice exams. With these resources, you can develop a better understanding of the topics covered in the exam and be better prepared for success.
| Exam Name | Salesforce Certified Marketing Cloud Developer (SP23) |
| Exam Code | Marketing-Cloud-Developer |
| Actual Exam Duration | The duration of the Salesforce Marketing-Cloud-Developer exam is 105 minutes. |
| What exam is all about | Salesforce Marketing-Cloud-Developer exam is a certification exam that tests the knowledge and skills of developers in using Salesforce Marketing Cloud to design and implement marketing campaigns. The exam covers topics such as data management, email marketing, mobile marketing, social media marketing, and analytics. It is designed for developers who have experience in developing and implementing marketing campaigns using Salesforce Marketing Cloud. Passing this exam demonstrates that the developer has the knowledge and skills required to design and implement effective marketing campaigns using Salesforce Marketing Cloud. |
| Passing Score required | The passing score required in the Salesforce Marketing-Cloud-Developer exam is 68%. This means that you need to answer at least 68% of the questions correctly to pass the exam and earn your certification. The exam consists of 60 multiple-choice questions and you have 105 minutes to complete it. It is recommended that you have at least 6 months of experience working with the Salesforce Marketing Cloud platform before taking the exam. |
| Competency Level required | I can provide you with the information you need. The Salesforce Marketing-Cloud-Developer Exam is designed for individuals who have experience in developing and implementing marketing automation solutions using the Salesforce Marketing Cloud platform. The exam measures the candidate's knowledge and skills in areas such as data modeling, scripting languages, automation, and integration. To pass the exam, candidates must demonstrate a high level of competency in these areas. They should have a deep understanding of the Marketing Cloud platform and its various features, as well as experience in developing and implementing marketing automation solutions. Candidates should also have experience in working with scripting languages such as JavaScript and AMPscript, as well as knowledge of SQL and data modeling. They should be familiar with automation tools such as Journey Builder and Automation Studio, and have experience in integrating Marketing Cloud with other systems. Overall, the Salesforce Marketing-Cloud-Developer Exam requires a high level of competency and experience in developing and implementing marketing automation solutions using the Salesforce Marketing Cloud platform. |
| Questions Format | The Salesforce Marketing-Cloud-Developer exam consists of multiple-choice questions. The exam contains 60 questions, and the candidate has 105 minutes to complete it. The questions are designed to test the candidate's knowledge of Salesforce Marketing Cloud development, including data modeling, scripting languages, and APIs. The exam also covers topics such as email marketing, mobile marketing, social media marketing, and advertising. The questions are designed to be challenging, and candidates are expected to have a deep understanding of the subject matter to pass the exam. |
| Delivery of Exam | The Salesforce Marketing-Cloud-Developer exam is a proctored, multiple-choice exam that is delivered online through the Salesforce certification portal. The exam consists of 60 multiple-choice questions and has a time limit of 105 minutes. The passing score for the exam is 68%, and it is available in English only. |
| Language offered | The Salesforce Marketing-Cloud-Developer exam is offered in English language only. |
| Cost of exam | You can visit the official Salesforce website or contact their customer support for the latest pricing information. |
| Target Audience | The target audience for Salesforce Marketing-Cloud-Developer includes: 1. Marketing professionals: Marketing-Cloud-Developer is designed for marketing professionals who want to create and manage marketing campaigns using Salesforce Marketing Cloud. 2. Salesforce administrators: Salesforce administrators who are responsible for managing the Salesforce Marketing Cloud platform can benefit from Marketing-Cloud-Developer. 3. Developers: Developers who want to build custom integrations and applications using Salesforce Marketing Cloud can use Marketing-Cloud-Developer. 4. IT professionals: IT professionals who are responsible for managing the Salesforce Marketing Cloud infrastructure can use Marketing-Cloud-Developer to develop and deploy custom solutions. 5. Business analysts: Business analysts who want to analyze and report on marketing data can use Marketing-Cloud-Developer to create custom reports and dashboards. 6. Sales professionals: Sales professionals who want to track and analyze customer interactions can use Marketing-Cloud-Developer to create custom reports and dashboards. |
| Average Salary in Market | The average salary for a Salesforce Marketing Cloud Developer is around $98,000 per year in the United States. However, the salary may vary depending on factors such as location, experience, and company size. |
| Testing Provider | You can visit the official Salesforce website to register for the exam and find authorized training providers who can help you prepare for the exam. |
| Recommended Experience | I can provide you with the recommended experience for Salesforce Marketing-Cloud-Developer exam as per the official Salesforce website: 1. Experience with Salesforce Marketing Cloud: Candidates should have experience working with Salesforce Marketing Cloud and should be familiar with its features and functionalities. 2. Knowledge of Marketing Automation: Candidates should have a good understanding of marketing automation concepts, including email marketing, lead nurturing, and customer journey mapping. 3. Understanding of Data Management: Candidates should have experience working with data and should be familiar with data management concepts, including data segmentation, data cleansing, and data integration. 4. Knowledge of AMPscript and SQL: Candidates should have experience working with AMPscript and SQL, which are used to create dynamic content and perform data manipulation in Salesforce Marketing Cloud. 5. Understanding of APIs: Candidates should have a good understanding of APIs and should be familiar with how to use them to integrate Salesforce Marketing Cloud with other systems. 6. Experience with Marketing Cloud Connect: Candidates should have experience working with Marketing Cloud Connect, which is used to integrate Salesforce Marketing Cloud with Salesforce Sales Cloud and Service Cloud. 7. Understanding of Marketing Cloud Security: Candidates should have a good understanding of Marketing Cloud security features and should be familiar with how to configure them to ensure data privacy and security. |
| Prerequisite | But according to Salesforce, the prerequisites for the Marketing-Cloud-Developer exam are: 1. A solid understanding of Salesforce Marketing Cloud functionality and features. 2. Experience with Marketing Cloud data management, including data extensions, data filters, and data relationships. 3. Knowledge of Marketing Cloud scripting languages, including AMPscript and SSJS. 4. Familiarity with Marketing Cloud APIs and integrations. 5. Experience with Marketing Cloud automation, including journeys, triggers, and automations. 6. Understanding of Marketing Cloud reporting and analytics. 7. Knowledge of Marketing Cloud security and compliance best practices. 8. Experience with Marketing Cloud development tools, including Marketing Cloud Studio and Marketing Cloud Connect. |
| Retirement (If Applicable) | Salesforce usually announces the retirement date of their exams on their website and through official communication channels. It is recommended to regularly check the Salesforce website or contact their support team for the latest updates on exam retirements. |
| Certification Track (RoadMap): | The certification track or roadmap for the Salesforce Marketing-Cloud-Developer exam includes the following steps: 1. Prerequisites: Before taking the Marketing-Cloud-Developer exam, candidates must have a solid understanding of Salesforce Marketing Cloud and its various components, including Email Studio, Mobile Studio, Social Studio, Advertising Studio, and Journey Builder. 2. Study Materials: Candidates can prepare for the exam by reviewing the official Salesforce Marketing-Cloud-Developer Exam Guide, taking online courses, attending webinars, and reading relevant documentation. 3. Exam Format: The Marketing-Cloud-Developer exam consists of 60 multiple-choice questions and must be completed within 105 minutes. The passing score is 68%. 4. Certification: Upon passing the exam, candidates will receive the Salesforce Certified Marketing Cloud Developer credential, which demonstrates their expertise in developing custom solutions using Marketing Cloud APIs, scripting languages, and other tools. 5. Maintenance: To maintain their certification, candidates must complete Trailhead modules and earn Trailhead badges, attend Salesforce events, and stay up-to-date with the latest Marketing Cloud features and best practices. They must also renew their certification every two years. |
| Official Information | https://trailhead.salesforce.com/help?article=Salesforce-Certified-Marketing-Cloud-Developer-Exam-Guide |
| See Expected Questions | Salesforce Marketing-Cloud-Developer Expected Questions in Actual Exam |
| Take Self-Assessment | Use Salesforce Marketing-Cloud-Developer Practice Test to Assess your preparation - Save Time and Reduce Chances of Failure |
| Section | Weight | Objectives |
|---|---|---|
| Data Modeling: | 14% |
|
| Programmatic Languages: | 35% | |
| API: | 22% | |
| Data Management: | 22% | |
| Security: | 7% |
TESTED 11 May 2024
