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Accredited Professional Marketing Cloud Intelligence Accredited Professional Exam

Marketing Cloud Intelligence Accredited Professional Exam

Last Update May 13, 2024
Total Questions : 61

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Questions 4

Your client provided the following sources:

Source 1:

Questions 4

Source 2:

Questions 4

Source 3:

Questions 4

As can be seen, the Product values present in sources 2 and 3 are similar and can be linked with the first extraction from ‘Media Buy Name’ in source1

The end goal is to achieve a final view of Product Group alongside Clicks and Sign Ups, as described below:

Questions 4

Which two options will meet the client’s requirement and enable the desired view?

Options:

A.  

Custom Classification: 1

Source 1: Custom Classification key will be populated with the extraction of the Media Buy Name.

Source 2: ‘Product’ will be mapped to Custom Classification key and ‘Product Group’ to a Custom Classification level. Exam Timer

Source 3: ‘Product will be mapped to Custom Classification key. Came

B.  

Overarching Entities:

Source 1: custom classification key will be populated with the extraction of the Media Buy Name.

Source 2: ‘Product’ will be mapped to Product field and ‘Product Group’ to Product Name.

Source 3: ‘Product’ will be mapped to Product field.

C.  

Parent Child:

All sources will be uploaded to the same data stream type - Ads. The setup is the following:

Source 1: Media Buy Key —- Media Buy Key, extracted product value — Media Buy Attribute.

Source 2: Product — Media Buy Key, Product Group —- Media Buy Attribute.

Source 3: Product — Media Buy Key.

D.  

Harmonization Center:

Patterns from sources 1 and 3 generate harmonized dimension ‘Product’. Data Classification rule, using source 2, is applied on top of the harmonized dimension

Discussion 0
Questions 5

A client’s data consists of three data streams as follows:

Data Stream A:

Questions 5

* The data streams should be linked together through a parent-child relationship.

* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.

Assuming the data was ingested properly and the Parent Child was created correctly according to the client's requirements, what is the total

Impressions value for Campaign Key ‘CK_3’?

Options:

A.  

N-A

B.  

100

C.  

300

D.  

150

Discussion 0
Questions 6

A technical architect is provided with the logic and Opportunity file shown below:

The opportunity status logic is as follows:

For the opportunity stages “Interest”, “Confirmed Interest” and “Registered”, the status should be “Open”.

For the opportunity stage “Closed”, the opportunity status should be closed.

Otherwise, return null for the opportunity status.

Questions 6

Given the above file and logic and assuming that the file is mapped in a GENERIC data stream type with the following mapping:

“Day” — Standard “Day” field

“Opportunity Key” > Main Generic Entity Key

“Opportunity Stage” — Generic Entity key 2

A pivot table was created to present the count of opportunities in each stage. The pivot table is filtered on Jan 7th-11th.Which option reflects the stage(s) the opportunity key 123AA01 is associated with?

Options:

A.  

Interest & Registered

B.  

Confirmed interest

C.  

interest

D.  

Confirmed Interest & Registered

Discussion 0
Questions 7

Your client would like to create a new harmonization field - Exam Topic.

The below table represents the harmonization logic from each source.

Questions 7

As can be seen from the table, there are in fact two fields that hold a certain connection: Exam ID and Exam Topic. The connection indicates that

where an Exam ID is found - a single Exam Topic value is associated with it.

The client has a requirement to be able to view measurements from all data sources sliced by Exam Topic values, as seen in the following

example:

Questions 7

The client suggested to create, without any mapping manipulations, several patterns via the harmonization center that will generate two

Harmonized Dimensions:

Exam ID

Exam Topic

Given the above information, which statement is correct regarding the ability to implement this request with the above suggestion?

Options:

A.  

The above Patterns setup will not work for this use case.

B.  

The solution will work - the client will be able to view Exam Topic with Email Sends.

C.  

Only if 5 different Patterns are created, from 5 different fields - the solution will work.

D.  

The Harmonized field for Exam ID is redundant. One Harmonized dimension for Exam Topic is enough for a sustainable and working solution

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