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Adobe Marketo Engage Adobe Marketo Engage Professional

Adobe Marketo Engage Professional

Last Update May 4, 2024
Total Questions : 55

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Questions 4

A marketing manager creates an Email Program in January and spends $100 on stock photography for the email that month. The email deploys in February.

As a best practice, in which month(s) would the period cost be inputted in the program Setup tab?

Options:

A.  

The total cost should be split between the month the cost is incurred and the month the program is live (January and February)

B.  

The month in which the cost is incurred (January)

C.  

The month in which the program is live (February)

Discussion 0
Questions 5

A marketing manager launches an Email Program A/B Test with the test type of Whole Email. They follow best practices when selecting the winning criteria.

Questions 5

Based on Email Program A/B Test Dashboard, which variant is the winning version?

Options:

A.  

Variant

B.  

Variant A

C.  

Variant C

Discussion 0
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Questions 6

Which effect does a paused cadence have on a member of a live Engagement Program?

Options:

A.  

The paused member will be removed from the Engagement Program.

B.  

The paused member will not receive activated content in the next cast

C.  

The paused member will receive activated content in the next cast.

Discussion 0
Questions 7

A marketer is adding multiple flow steps in a Smart Campaign.

How would the marketer make sure the flow steps are executed in the correct order?

Options:

A.  

The Adobe Marketo Engage automation process will make sure to execute the correct order.

B.  

Reorder the flow steps to ensure they are in the right sequence.

C.  

Flow steps need to be added in the correct order from the beginning as the order cannot be chabged

Discussion 0

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